Twitter is a weird social network, and while there are plenty of tools for muting an account or keyword entirely, Supermute takes a different approach. Enter a keyword or phrase into Supermute, and it then mutes any account with that phrase for a set duration of time.
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A team of Princeton and Stanford University researchers has fundamentally reinvented how ad-blocking works, in an attempt to put an end to the advertising versus ad-blocking arms race.
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BANGALORE, India — Nandini Balasubramanya’s office here on the southern edge of India’s technology capital does not look as if it would play a key role in the world’s most valuable start-up’s plans for global conquest. On many days, the tiny space has no electricity.
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We live in the age of fake news — both the really fake news that’s simply fake and the kind of news that some people like to call “fake” only because they don’t like hard facts.
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US authorities have arrested a reportedly shady character who goes by the alias ‘Severa’ in Spain. Severa, whose real name is Pyotr Levashov, is a Russian spammer who is listed at Number 7 in Spamhaus’ Top 10 Spammer list.
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New York magazine has been giving its print subscribers shopping recommendations for more than a decade. But when it turned its print feature The Strategist into a digital e-commerce brand last year, it had to start from scratch.
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As consumers use smartphones more while simultaneously demanding more from their phones, brands continue to grapple with how best to reach their audiences.
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In a recent AdExchanger Talks podcast, Nate Woodman of IponWeb surfaced the specter of what we might call the brand-gorithm: a proprietary algorithm unique to a brand and used to make decisions such as how much to bid on an impression or what message to serve.
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While the majority of business leaders and marketers are well versed by now in social media marketing, not everyone is on board yet. There are still a lot of companies, C-Suite level executives, and “old school” workers that aren’t aware of what social media marketing platforms offer.
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